Synthetic data
All sessions

s-1387

Simulated shopper

Oct 29, 2026, 10:10 PM UTC · mobile · organic · Cairn Mid Waterproof Boot · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 138sSearch “boots”Searched the catalogNo clear doubt 32%
  2. 251sViewed Cairn MidViewed a product pageNo clear doubt 39%
  3. 31m 06sViewed Talus TrailViewed a product pageNo clear doubt 52%
  4. 41m 31sSearch “boots”Searched the catalogNo clear doubt 76%
  5. 52m 03sSearch “jacket”Searched the catalogNo clear doubt 90%
  6. 2m 20sLeft the store

Final guess

No clear doubt90%
Fit
4%
Suitability
1%
Durability
1%
Value
<1%
Delivery
3%
Choice
2%
No clear doubt
90%
Why no clear doubthow much likelier
  • Searched the catalog ×32.9×
  • Viewed a product page ×21.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.