Synthetic data
All sessions

s-1446

Simulated shopper

Oct 29, 2026, 5:44 AM UTC · mobile · organic · Cairn Low Hiking Shoe · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sViewed Cairn LowViewed a product pageChoice 31%
  2. 252sImage 1 · Cairn LowViewed a product imageNo clear doubt 35%
  3. 31m 23sOpened reviews · Cairn LowOpened reviewsFit 31%
  4. 41m 35sReviews filtered: fitFiltered reviews by fitFit 92%
  5. 52m 13sBrowsed catalogBrowsed the catalogFit 91%
  6. 62m 18sOpened reviews · Cairn LowOpened reviewsFit 93%
  7. 72m 51sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit >99%
  8. 83m 08sSize 9.5 · Cairn LowSelected a sizeFit >99%
  9. 3m 13sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Selected a size12.4×
  • Opened reviews ×21.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.