Synthetic data
All sessions

s-1476

Simulated shopper

Oct 20, 2026, 12:43 PM UTC · mobile · email · Squall 2.5L Rain Shell · 10 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 123sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 03sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 40sExpanded shipping · Squall 2.5LExpanded shipping infoNo clear doubt 44%
  4. 42m 02sDelivery check · ZIP 89754Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 88%
  5. 52m 13sAdded to cart · Squall 2.5LAdded to cartDelivery 88%
  6. 62m 30sViewed cartViewed cart (saw shipping cost)Delivery 98%
  7. 72m 49sViewed Driftwood 2PViewed a product pageDelivery 97%
  8. 83m 11sOpened reviews · Driftwood 2POpened reviewsDelivery 98%
  9. 93m 32sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
  10. 3m 51sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Filtered reviews by shipping42.3×
  • Checked delivery date by ZIP21.1×
  • Expanded shipping info13.0×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.