Synthetic data
All sessions

s-1483

Simulated shopper

Oct 20, 2026, 2:17 PM UTC · mobile · search ads · Lumen 400 Headlamp · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 13sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 220sViewed Lumen 400Viewed a product pageNo clear doubt 55%
  3. 326sBrowsed catalogBrowsed the catalogNo clear doubt 71%
  4. 438sSorted: price ascSorted by lowest priceNo clear doubt 56%
  5. 555sOpened reviews · Lumen 400Opened reviewsValue 59%
  6. 61m 20sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 96%
  7. 71m 32sCompare + Lumen 400Added a product to compareValue >99%
  8. 81m 58sViewed Driftwood 2PViewed a product pageValue 99%
  9. 92m 14sCompare + Driftwood 2PAdded a product to compareValue 99%
  10. 2m 33sLeft the store

Final guess

Value99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value18.9×
  • Sorted by lowest price8.4×
  • Browsed the catalog ×21.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.