All sessions
s-1485
Simulated shopperOct 26, 2026, 9:47 AM UTC · mobile · search ads · Squall 2.5L Rain Shell · 11 actions
abandonedcart $229
How Qualm's guess changed
With the current settings, the store would have shown Decision Helper after action 5 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 17%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 139sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 247sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
- 31m 02sSearch “which tent”Searched to compare optionsChoice 88%
- 41m 38sImage 1 · Squall 2.5LViewed a product imageChoice 81%
- 51m 41sCompare + Squall 2.5LAdded a product to compare→ the store shows Decision Helper hereChoice 99%
- 62m 11sCompare + Squall ProAdded a product to compareChoice >99%
- 72m 37sExpanded specs · Squall 2.5LExpanded technical specsChoice >99%
- 82m 53sViewed Squall ProViewed a product page · Switched to a similar productChoice >99%
- 93m 26sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
- 103m 30sAdded to cart · Squall 2.5LAdded to cartChoice >99%
- 3m 39sLeft the store
Final guess
Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
- Added a product to compare ×211.5×
- Switched to a similar product ×28.6×
- Searched to compare options39.5×
- Returned to a product viewed earlier22.8×
- Viewed a product page ×31.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.