Synthetic data
All sessions

s-1491

Simulated shopper

Oct 22, 2026, 10:17 AM UTC · mobile · email · Ridgeback 38L Pack · 12 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sSearch “boots”Searched the catalogNo clear doubt 32%
  2. 223sViewed Ridgeback 38LViewed a product pageNo clear doubt 45%
  3. 31m 02sOpened reviews · Ridgeback 38LOpened reviewsFit 28%
  4. 41m 34sExpanded materials · Ridgeback 38LExpanded materialsDurability 31%
  5. 51m 39sOpened reviews · Ridgeback 38LOpened reviewsDurability 40%
  6. 62m 14sReviews filtered: suitabilityFiltered reviews by performance→ the store shows Built-For Answer hereSuitability 97%
  7. 72m 36sOpened reviews · Ridgeback 38LOpened reviewsSuitability 97%
  8. 83m 14sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  9. 93m 44sExpanded specs · Ridgeback 38LExpanded technical specsSuitability >99%
  10. 103m 55sExpanded specs · Ridgeback 38LExpanded technical specsSuitability >99%
  11. 114m 04sAdded to cart · Ridgeback 38LAdded to cartSuitability >99%
  12. 4m 11sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance ×273.8×
  • Expanded technical specs ×26.9×
  • Opened reviews ×31.7×
  • Expanded materials1.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.