Synthetic data
All sessions

s-1495

Simulated shopper

Oct 22, 2026, 7:24 AM UTC · mobile · paid social · Cairn Low Hiking Shoe · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Cairn LowViewed a product pageChoice 31%
  2. 252sImage 1 · Cairn LowViewed a product imageNo clear doubt 35%
  3. 31m 23sSize guide · Cairn LowOpened the size guideFit 57%
  4. 41m 37sBrowsed catalogBrowsed the catalogNo clear doubt 48%
  5. 51m 57sSorted: price ascSorted by lowest priceNo clear doubt 67%
  6. 62m 06sImage 2 · Cairn LowViewed a product imageNo clear doubt 82%
  7. 72m 22sViewed Lumen 400Viewed a product pageNo clear doubt 89%
  8. 82m 38sImage 3 · Lumen 400Viewed a product imageNo clear doubt 95%
  9. 2m 42sLeft the store

Final guess

No clear doubt95%
Fit
4%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
1%
No clear doubt
95%
Why no clear doubthow much likelier
  • Viewed a product image ×32.3×
  • Viewed a product page ×21.7×
  • Browsed the catalog2.3×
  • Sorted by lowest price1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.