Synthetic data
All sessions

s-1498

Simulated shopper

Oct 21, 2026, 1:43 PM UTC · mobile · email · Emberline 20°F Down Bag · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 138sViewed Cairn MidViewed a product pageFit 27%
  2. 254sViewed Emberline 20°FViewed a product pageNo clear doubt 26%
  3. 31m 26sExpanded materials · Emberline 20°FExpanded materialsNo clear doubt 33%
  4. 41m 59sImage 1 · Emberline 20°FViewed a product imageNo clear doubt 50%
  5. 52m 37sSize Long · to 6 ft 6 in · Emberline 20°FSelected a sizeNo clear doubt 51%
  6. 62m 56sSearch “long lasting base layer”Searched for sizing / fit→ the store shows Fit Confidence hereFit 82%
  7. 3m 20sLeft the store

Final guess

Fit82%
Fit
82%
Suitability
1%
Durability
6%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
10%
Why fithow much likelier
  • Selected a size12.4×
  • Searched for sizing / fit9.3×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
SecondaryFit
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.