Synthetic data
All sessions

s-1503

Simulated shopper

Oct 30, 2026, 9:23 AM UTC · mobile · organic · Cairn Mid Waterproof Boot · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 226sViewed Cairn MidViewed a product pageNo clear doubt 34%
  3. 357sOpened reviews · Cairn MidOpened reviewsFit 32%
  4. 41m 27sBrowsed catalogBrowsed the catalogNo clear doubt 30%
  5. 51m 33sViewed Squall ProViewed a product pageNo clear doubt 44%
  6. 1m 44sLeft the store

Final guess

No clear doubt44%
Fit
17%
Suitability
5%
Durability
6%
Value
17%
Delivery
6%
Choice
5%
No clear doubt
44%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×21.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.