Synthetic data
All sessions

s-1509

Simulated shopper

Oct 29, 2026, 11:57 AM UTC · mobile · organic · Merino 200 Base Layer Crew · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 111sViewed Talus TrailViewed a product pageChoice 23%
  2. 251sViewed Merino 200Viewed a product pageChoice 30%
  3. 31m 20sOpened reviews · Merino 200Opened reviewsDurability 28%
  4. 41m 51sReviews filtered: valueFiltered reviews by valueValue 74%
  5. 52m 29sImage 1 · Merino 200Viewed a product imageValue 53%
  6. 62m 58sImage 2 · Merino 200Viewed a product imageNo clear doubt 33%
  7. 3m 02sLeft the store

Final guess

No clear doubt33%
Fit
14%
Suitability
9%
Durability
13%
Value
27%
Delivery
2%
Choice
1%
No clear doubt
33%
Why no clear doubthow much likelier
  • Viewed a product image ×22.3×
  • Viewed a product page ×21.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.