Synthetic data
All sessions

s-1521

Simulated shopper

Nov 2, 2026, 7:28 AM UTC · mobile · email · Cairn Mid Waterproof Boot · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 226sViewed Cairn MidViewed a product pageNo clear doubt 34%
  3. 338sViewed Ridgeback 38LViewed a product pageNo clear doubt 47%
  4. 441sSize guide · Ridgeback 38LOpened the size guideNo clear doubt 47%
  5. 51m 13sSize S/M · 15–18 in torso · Ridgeback 38LSelected a size→ the store shows Fit Confidence hereFit 82%
  6. 61m 32sBrowsed catalogBrowsed the catalogFit 65%
  7. 71m 43sViewed Cairn MidViewed a product page · Returned to a product viewed earlierNo clear doubt 36%
  8. 2m 12sLeft the store

Final guess

No clear doubt36%
Fit
35%
Suitability
<1%
Durability
<1%
Value
3%
Delivery
<1%
Choice
27%
No clear doubt
36%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×31.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.