All sessions
s-1527
Simulated shopperOct 27, 2026, 10:21 AM UTC · desktop · paid social · Squall 2.5L Rain Shell · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 10%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 138sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 21m 04sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
- 31m 19sViewed Cairn MidViewed a product pageNo clear doubt 49%
- 41m 30sViewed Squall ProViewed a product page · Switched to a similar productChoice 63%
- 51m 40sSearch “20 degree sleeping bag”Searched for a use-case or specValue 48%
- 1m 46sLeft the store
Final guess
Value48%
Fit
<1%
Suitability
17%
Durability
<1%
Value
48%
Delivery
<1%
Choice
21%
No clear doubt
14%
Why valuehow much likelier
- Switched to a similar product1.4×
- Browsed the catalog1.4×
- Searched for a use-case or spec1.2×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.