Synthetic data
All sessions

s-1535

Simulated shopper

Oct 30, 2026, 1:47 PM UTC · mobile · organic · Talus Trail Runner · 17 actions

abandonedcart $568

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sViewed Talus TrailViewed a product pageChoice 23%
  2. 259sOpened reviews · Talus TrailOpened reviewsSuitability 32%
  3. 31m 06sReviews filtered: valueFiltered reviews by valueValue 73%
  4. 41m 45sAdded to cart · Talus TrailAdded to cartValue 73%
  5. 51m 57sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 92%
  6. 62m 16sExpanded shipping · Talus TrailExpanded shipping infoValue 58%
  7. 72m 28sViewed cartViewed cart (saw shipping cost)Value 68%
  8. 82m 36sPromo field focusedClicked into the promo-code fieldValue 97%
  9. 93m 07sViewed Cairn LowViewed a product page · Switched to a similar productValue 99%
  10. 103m 36sImage 1 · Cairn LowViewed a product imageValue 99%
  11. 114m 11sViewed Driftwood 2PViewed a product pageValue 99%
  12. 124m 27sBrowsed catalogBrowsed the catalogValue 99%
  13. 134m 42sSorted: price ascSorted by lowest priceValue >99%
  14. 144m 50sAdded to cart · Driftwood 2PAdded to cartValue >99%
  15. 155m 08sViewed cartViewed cart (saw shipping cost)Value >99%
  16. 165m 12sPromo field focusedClicked into the promo-code fieldValue >99%
  17. 5m 39sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Viewed cart (saw shipping cost) ×34.1×
  • Filtered reviews by value18.9×
  • Sorted by lowest price8.4×
  • Switched to a similar product1.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.