Synthetic data
All sessions

s-1572

Simulated shopper

Oct 31, 2026, 2:19 AM UTC · mobile · organic · Squall 2.5L Rain Shell · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 248sSearch “fast shipping”Searched for shipping / deliveryDelivery 68%
  3. 31m 25sExpanded shipping · Squall 2.5LExpanded shipping info→ the store shows Delivery Promise hereDelivery 97%
  4. 42m 02sOpened reviews · Squall 2.5LOpened reviewsDelivery 97%
  5. 52m 09sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
  6. 62m 14sExpanded shipping · Squall 2.5LExpanded shipping infoDelivery >99%
  7. 2m 24sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Expanded shipping info ×213.0×
  • Filtered reviews by shipping42.3×
  • Searched for shipping / delivery38.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.