Synthetic data
All sessions

s-1576

Simulated shopper

Oct 28, 2026, 9:03 PM UTC · mobile · organic · Cairn Mid Waterproof Boot · 13 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 254sViewed Cairn MidViewed a product pageNo clear doubt 34%
  3. 31m 29sSize 10.5 · Cairn MidSelected a sizeFit 70%
  4. 41m 54sSearch “pack torso size”Searched for sizing / fit→ the store shows Fit Confidence hereFit 97%
  5. 52m 07sOpened reviews · Cairn MidOpened reviewsFit 99%
  6. 62m 12sReviews filtered: fitFiltered reviews by fitFit >99%
  7. 72m 28sImage 1 · Cairn MidViewed a product imageFit >99%
  8. 82m 59sOpened reviews · Cairn MidOpened reviewsFit >99%
  9. 93m 12sImage 2 · Cairn MidViewed a product imageFit >99%
  10. 103m 46sSearch “jacket”Searched the catalogFit >99%
  11. 114m 24sSize guide · Cairn MidOpened the size guideFit >99%
  12. 124m 37sAdded to cart · Cairn MidAdded to cartFit >99%
  13. 4m 54sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit24.4×
  • Selected a size12.4×
  • Searched for sizing / fit9.3×
  • Opened the size guide8.4×
  • Opened reviews ×21.4×
  • Viewed a product image ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.