Synthetic data
All sessions

s-1613

Simulated shopper

Oct 21, 2026, 11:59 PM UTC · desktop · organic · Talus Trail Runner · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 125sViewed Talus TrailViewed a product pageChoice 23%
  2. 230sBrowsed catalogBrowsed the catalogNo clear doubt 32%
  3. 351sOpened reviews · Talus TrailOpened reviewsSuitability 28%
  4. 457sSize 10 · Talus TrailSelected a sizeFit 59%
  5. 51m 26sImage 1 · Talus TrailViewed a product imageFit 57%
  6. 62m 01sOpened reviews · Talus TrailOpened reviewsFit 67%
  7. 72m 25sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 98%
  8. 82m 36sSize 10.5 · Talus TrailChanged size selectionFit >99%
  9. 92m 40sExpanded returns · Talus TrailExpanded returns policyFit >99%
  10. 3m 10sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection106.9×
  • Filtered reviews by fit24.4×
  • Selected a size12.4×
  • Expanded returns policy2.3×
  • Opened reviews ×21.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.