Synthetic data
All sessions

s-1621

Simulated shopper

Oct 21, 2026, 3:15 AM UTC · mobile · search ads · Driftwood 2P Tent · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 13sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 243sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 359sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 55%
  4. 41m 18sViewed Driftwood 2PViewed a product pageNo clear doubt 66%
  5. 51m 49sImage 2 · Driftwood 2PViewed a product imageNo clear doubt 81%
  6. 62m 26sOpened reviews · Driftwood 2POpened reviewsNo clear doubt 77%
  7. 2m 49sLeft the store

Final guess

No clear doubt77%
Fit
1%
Suitability
11%
Durability
5%
Value
2%
Delivery
4%
Choice
<1%
No clear doubt
77%
Why no clear doubthow much likelier
  • Viewed a product image ×22.3×
  • Viewed a product page ×21.7×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.