Synthetic data
All sessions

s-1635

Simulated shopper

Oct 23, 2026, 10:34 AM UTC · mobile · paid social · Lumen 400 Headlamp · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 120sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 224sImage 1 · Lumen 400Viewed a product imageNo clear doubt 59%
  3. 343sSearch “tent”Searched the catalogNo clear doubt 81%
  4. 447sDelivery check · ZIP 58793Checked delivery date by ZIPNo clear doubt 60%
  5. 1m 12sLeft the store

Final guess

No clear doubt60%
Fit
<1%
Suitability
1%
Durability
1%
Value
<1%
Delivery
36%
Choice
1%
No clear doubt
60%
Why no clear doubthow much likelier
  • Searched the catalog2.9×
  • Viewed a product image2.3×
  • Viewed a product page1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.