Synthetic data
All sessions

s-1643

Simulated shopper

Oct 31, 2026, 2:04 AM UTC · desktop · organic · Ridgeback 48L Pack · 14 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 120sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 257sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 31m 24sExpanded warranty · Ridgeback 48LExpanded warrantyNo clear doubt 51%
  4. 41m 54sExpanded warranty · Ridgeback 48LExpanded warranty→ the store shows Durability Proof hereDurability 75%
  5. 52m 22sExpanded materials · Ridgeback 48LExpanded materialsDurability 92%
  6. 62m 39sExpanded materials · Ridgeback 48LExpanded materialsDurability 98%
  7. 73m 16sOpened reviews · Ridgeback 48LOpened reviewsDurability 99%
  8. 83m 38sExpanded warranty · Ridgeback 48LExpanded warrantyDurability >99%
  9. 93m 44sExpanded warranty · Ridgeback 48LExpanded warrantyDurability >99%
  10. 104m 05sOpened reviews · Ridgeback 48LOpened reviewsDurability >99%
  11. 114m 44sExpanded warranty · Ridgeback 48LExpanded warrantyDurability >99%
  12. 124m 47sViewed Squall ProViewed a product pageDurability >99%
  13. 135m 05sImage 1 · Squall ProViewed a product imageDurability >99%
  14. 5m 32sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Expanded warranty ×515.6×
  • Expanded materials ×26.6×
  • Opened reviews ×21.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.