Synthetic data
All sessions

s-1645

Simulated shopper

Oct 28, 2026, 6:43 PM UTC · mobile · search ads · Talus Trail Runner · 4 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 9%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Talus TrailViewed a product pageChoice 23%
  2. 249sBrowsed catalogBrowsed the catalogNo clear doubt 32%
  3. 31m 12sSorted: price ascSorted by lowest priceValue 56%
  4. 1m 28sLeft the store

Final guess

Value56%
Fit
2%
Suitability
3%
Durability
3%
Value
56%
Delivery
3%
Choice
4%
No clear doubt
30%
Why valuehow much likelier
  • Sorted by lowest price8.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.