All sessions
s-1656
Simulated shopperOct 27, 2026, 2:23 AM UTC · desktop · paid social · Cairn Mid Waterproof Boot · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 125sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 21m 01sViewed Cairn MidViewed a product pageNo clear doubt 34%
- 31m 32sImage 1 · Cairn MidViewed a product imageNo clear doubt 56%
- 41m 38sSize 9 · Cairn MidSelected a sizeFit 63%
- 52m 06sSize guide · Cairn MidOpened the size guide→ the store shows Fit Confidence hereFit 90%
- 2m 17sLeft the store
Final guess
Fit90%
Fit
90%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
9%
Why fithow much likelier
- Selected a size12.4×
- Opened the size guide8.4×
- Viewed a product image1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- Choiceexit survey · used in training
Reveal synthetic ground truth
Primary doubtChoice
SecondaryFit
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.