Synthetic data
All sessions

s-1685

Simulated shopper

Oct 21, 2026, 9:57 AM UTC · mobile · search ads · Ridgeback 48L Pack · 14 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 135sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 249sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 354sViewed Ridgeback 48LViewed a product pageNo clear doubt 44%
  4. 41m 15sSearch “sale”Searched for deals / priceValue 79%
  5. 51m 42sExpanded specs · Ridgeback 48LExpanded technical specsValue 48%
  6. 61m 49sViewed Ridgeback 38LViewed a product page · Switched to a similar productChoice 47%
  7. 72m 00sOpened reviews · Ridgeback 38LOpened reviewsValue 55%
  8. 82m 12sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 97%
  9. 92m 16sAdded to cart · Ridgeback 38LAdded to cartValue 97%
  10. 102m 51sViewed cartViewed cart (saw shipping cost)Value >99%
  11. 113m 04sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue 92%
  12. 123m 40sOpened reviews · Ridgeback 48LOpened reviewsValue 97%
  13. 133m 59sReviews filtered: valueFiltered reviews by valueValue >99%
  14. 4m 20sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Searched for deals / price30.7×
  • Viewed cart (saw shipping cost)4.1×
  • Switched to a similar product ×21.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.