Synthetic data
All sessions

s-1712

Simulated shopper

Oct 24, 2026, 8:46 AM UTC · desktop · email · Ridgeback 48L Pack · 15 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 9 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 255sViewed Cairn MidViewed a product pageNo clear doubt 34%
  3. 31m 34sBrowsed catalogBrowsed the catalogNo clear doubt 54%
  4. 41m 41sViewed Ridgeback 48LViewed a product pageNo clear doubt 67%
  5. 51m 52sExpanded returns · Ridgeback 48LExpanded returns policyNo clear doubt 73%
  6. 62m 16sOpened reviews · Ridgeback 48LOpened reviewsNo clear doubt 50%
  7. 72m 27sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 69%
  8. 82m 51sSize guide · Ridgeback 48LOpened the size guideFit 53%
  9. 93m 02sSize S/M · 15–18 in torso · Ridgeback 48LSelected a size→ the store shows Fit Confidence hereFit 89%
  10. 103m 14sImage 2 · Ridgeback 48LViewed a product imageFit 82%
  11. 113m 43sDelivery check · ZIP 66632Checked delivery date by ZIPFit 70%
  12. 124m 09sSize guide · Ridgeback 48LRe-opened the size guideFit >99%
  13. 134m 26sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
  14. 144m 40sReviews filtered: fitFiltered reviews by fitFit >99%
  15. 4m 51sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Filtered reviews by fit24.4×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Opened reviews ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.