All sessions
s-1744
Simulated shopperOct 25, 2026, 3:19 AM UTC · desktop · search ads · Lumen 400 Headlamp · 13 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 6 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 19%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 126sViewed Lumen 400Viewed a product pageNo clear doubt 36%
- 252sOpened reviews · Lumen 400Opened reviewsSuitability 25%
- 31m 20sOpened reviews · Lumen 400Opened reviewsSuitability 36%
- 42m 00sReviews filtered: suitabilityFiltered reviews by performanceSuitability 97%
- 52m 35sOpened reviews · Lumen 400Opened reviewsSuitability 98%
- 62m 38sReviews filtered: suitabilityFiltered reviews by performance→ the store shows Built-For Answer hereSuitability >99%
- 72m 44sDelivery check · ZIP 34278Checked delivery date by ZIPSuitability >99%
- 82m 47sExpanded specs · Lumen 400Expanded technical specsSuitability >99%
- 92m 52sExpanded specs · Lumen 400Expanded technical specsSuitability >99%
- 102m 57sExpanded materials · Lumen 400Expanded materialsSuitability >99%
- 113m 24sExpanded specs · Lumen 400Expanded technical specsSuitability >99%
- 123m 43sBrowsed catalogBrowsed the catalogSuitability >99%
- 4m 05sLeft the store
Final guess
Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
- Filtered reviews by performance ×273.8×
- Expanded technical specs ×36.9×
- Opened reviews ×31.7×
- Expanded materials1.5×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.