Synthetic data
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s-1754

Simulated shopper

Oct 27, 2026, 9:53 AM UTC · desktop · email · Cairn Mid Waterproof Boot · 10 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 16sViewed Cairn MidViewed a product pageFit 27%
  2. 222sOpened reviews · Cairn MidOpened reviewsFit 40%
  3. 326sReviews filtered: valueFiltered reviews by valueValue 74%
  4. 445sSearch “sale”Searched for deals / price→ the store shows Value Breakdown hereValue 99%
  5. 51m 09sAdded to cart · Cairn MidAdded to cartValue 99%
  6. 61m 24sViewed cartViewed cart (saw shipping cost)Value >99%
  7. 71m 29sRemoved from cart · Cairn MidRemoved from cartValue >99%
  8. 82m 03sViewed Talus TrailViewed a product pageValue >99%
  9. 92m 09sAdded to cart · Cairn MidAdded to cartValue >99%
  10. 2m 30sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart46.2×
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost)4.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Value
exit survey · used in training
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.