Synthetic data
All sessions

s-1762

Simulated shopper

Oct 25, 2026, 3:44 PM UTC · mobile · organic · Squall 2.5L Rain Shell · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 241sOpened comparisonOpened the comparisonChoice 95%
  3. 31m 14sImage 1 · Squall 2.5LViewed a product imageChoice 94%
  4. 41m 21sViewed Squall ProViewed a product page · Switched to a similar product→ the store shows Decision Helper hereChoice 99%
  5. 51m 45sImage 2 · Squall ProViewed a product imageChoice 99%
  6. 1m 53sLeft the store

Final guess

Choice99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
99%
No clear doubt
1%
Why choicehow much likelier
  • Opened the comparison57.4×
  • Switched to a similar product8.6×
  • Viewed a product page ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.