Synthetic data
All sessions

s-1764

Simulated shopper

Nov 2, 2026, 4:12 AM UTC · desktop · organic · Talus Trail Runner · 14 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Cairn MidViewed a product pageFit 27%
  2. 258sAdded to cart · Cairn MidAdded to cartFit 27%
  3. 31m 37sViewed cartViewed cart (saw shipping cost)Value 39%
  4. 41m 56sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 95%
  5. 52m 19sViewed Talus TrailViewed a product pageValue 94%
  6. 62m 46sSearch “cheap rain jacket”Searched for a use-case or spec · Searched for deals / priceValue >99%
  7. 72m 55sAdded to cart · Talus TrailAdded to cartValue >99%
  8. 83m 29sViewed cartViewed cart (saw shipping cost)Value >99%
  9. 93m 40sPromo field focusedClicked into the promo-code fieldValue >99%
  10. 103m 52sAdded to cart · Talus TrailAdded to cartValue >99%
  11. 114m 31sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 124m 38sRemoved from cart · Talus TrailRemoved from cartValue >99%
  13. 134m 56sViewed Cairn LowViewed a product page · Switched to a similar productValue >99%
  14. 5m 12sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Viewed cart (saw shipping cost) ×34.1×
  • Removed from cart46.2×
  • Searched for deals / price30.7×
  • Switched to a similar product1.4×
  • Searched for a use-case or spec1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Value
exit survey · held out (test)
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.