Synthetic data
All sessions

s-1766

Simulated shopper

Oct 24, 2026, 10:10 PM UTC · desktop · organic · Talus Trail Runner · 14 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 140sViewed Talus TrailViewed a product pageChoice 23%
  2. 249sOpened reviews · Talus TrailOpened reviewsSuitability 32%
  3. 358sReviews filtered: valueFiltered reviews by valueValue 73%
  4. 41m 05sBrowsed catalogBrowsed the catalogValue 81%
  5. 51m 19sAdded to cart · Talus TrailAdded to cartValue 81%
  6. 61m 31sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 95%
  7. 71m 45sPromo field focusedClicked into the promo-code fieldValue >99%
  8. 81m 54sViewed cartViewed cart (saw shipping cost)Value >99%
  9. 92m 21sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 102m 57sPromo field focusedClicked into the promo-code fieldValue >99%
  11. 113m 35sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 123m 47sPromo field focusedClicked into the promo-code fieldValue >99%
  13. 134m 27sImage 1 · Talus TrailViewed a product imageValue >99%
  14. 4m 31sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×340.8×
  • Viewed cart (saw shipping cost) ×44.1×
  • Filtered reviews by value18.9×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.