Synthetic data
All sessions

s-1788

Simulated shopper

Oct 31, 2026, 8:10 AM UTC · mobile · organic · Cairn Mid Waterproof Boot · 20 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 134sViewed Cairn LowViewed a product pageChoice 31%
  2. 21m 14sViewed Cairn MidViewed a product page · Switched to a similar productChoice 81%
  3. 31m 35sAdded to cart · Cairn MidAdded to cartChoice 74%
  4. 42m 11sViewed cartViewed cart (saw shipping cost)Choice 48%
  5. 52m 24sRemoved from cart · Cairn MidRemoved from cart→ the store shows Value Breakdown hereValue 97%
  6. 62m 44sOpened reviews · Cairn MidOpened reviewsValue 98%
  7. 72m 54sReviews filtered: valueFiltered reviews by valueValue >99%
  8. 83m 26sAdded to cart · Cairn MidAdded to cartValue >99%
  9. 94m 04sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 104m 26sRemoved from cart · Cairn MidRemoved from cartValue >99%
  11. 114m 53sOpened reviews · Cairn MidOpened reviewsValue >99%
  12. 125m 16sReviews filtered: valueFiltered reviews by valueValue >99%
  13. 135m 39sCompare + Cairn MidAdded a product to compareValue >99%
  14. 146m 06sCompare + Talus TrailAdded a product to compareValue >99%
  15. 156m 43sCompare + Cairn MidAdded a product to compareValue >99%
  16. 167m 17sCompare + Cairn LowAdded a product to compareValue >99%
  17. 177m 42sViewed Ridgeback 38LViewed a product pageValue >99%
  18. 187m 50sOpened reviews · Ridgeback 38LOpened reviewsValue >99%
  19. 198m 29sReviews filtered: valueFiltered reviews by valueValue >99%
  20. 8m 50sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×318.9×
  • Removed from cart ×246.2×
  • Viewed cart (saw shipping cost) ×24.1×
  • Added a product to compare ×41.1×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.