All sessions
s-1809
Simulated shopperOct 21, 2026, 1:20 PM UTC · desktop · search ads · Emberline 20°F Down Bag · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 136sViewed Emberline 20°FViewed a product pageSuitability 24%
- 21m 09sBrowsed catalogBrowsed the catalogNo clear doubt 36%
- 31m 32sCompare + Emberline 20°FAdded a product to compareValue 35%
- 41m 47sCompare + Emberline 20°FAdded a product to compareChoice 74%
- 1m 51sLeft the store
Final guess
Choice74%
Fit
<1%
Suitability
7%
Durability
<1%
Value
18%
Delivery
<1%
Choice
74%
No clear doubt
<1%
Why choicehow much likelier
- Added a product to compare ×211.5×
- Viewed a product page1.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.