Synthetic data
All sessions

s-1818

Simulated shopper

Oct 25, 2026, 5:45 AM UTC · mobile · paid social · Ridgeback 48L Pack · 16 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 128sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 250sSize M/L · 18–21 in torso · Ridgeback 48LSelected a sizeFit 69%
  3. 31m 20sImage 1 · Ridgeback 48LViewed a product imageFit 67%
  4. 41m 31sSize M/L · 18–21 in torso · Ridgeback 48Lno clueFit 67%
  5. 51m 42sOpened reviews · Ridgeback 48LOpened reviewsFit 83%
  6. 62m 18sExpanded returns · Ridgeback 48LExpanded returns policyFit 93%
  7. 72m 34sOpened reviews · Ridgeback 48LOpened reviewsFit 96%
  8. 82m 37sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit >99%
  9. 92m 57sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
  10. 103m 26sReviews filtered: fitFiltered reviews by fitFit >99%
  11. 114m 02sExpanded returns · Ridgeback 48LExpanded returns policyFit >99%
  12. 124m 42sBrowsed catalogBrowsed the catalogFit >99%
  13. 135m 20sSorted: price ascSorted by lowest priceFit >99%
  14. 145m 36sImage 2 · Ridgeback 48LViewed a product imageFit >99%
  15. 155m 41sSize guide · Ridgeback 48LOpened the size guideFit >99%
  16. 5m 46sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy ×22.3×
  • Opened reviews ×31.4×
  • Viewed a product image ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.