Synthetic data
All sessions

s-1846

Simulated shopper

Oct 29, 2026, 1:50 AM UTC · desktop · organic · Emberline 20°F Down Bag · 9 actions

purchasedcart $279

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 42%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 121sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 248sViewed Emberline 20°FViewed a product pageChoice 33%
  3. 31m 01sExpanded warranty · Emberline 20°FExpanded warrantyDurability 44%
  4. 41m 08sImage 1 · Emberline 20°FViewed a product imageNo clear doubt 57%
  5. 51m 19sExpanded warranty · Emberline 20°FExpanded warranty→ the store shows Durability Proof hereDurability 74%
  6. 61m 36sAdded to cart · Emberline 20°FAdded to cartDurability 74%
  7. 71m 43sViewed cartViewed cart (saw shipping cost)Durability 87%
  8. 82m 11sCheckout startedStarted checkoutDurability 87%
  9. 2m 35sPurchased

Final guess

Durability87%
Fit
<1%
Suitability
1%
Durability
87%
Value
<1%
Delivery
2%
Choice
<1%
No clear doubt
9%
Why durabilityhow much likelier
  • Expanded warranty ×215.6×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.