Synthetic data
All sessions

s-1848

Simulated shopper

Oct 29, 2026, 4:34 AM UTC · mobile · organic · Ridgeback 48L Pack · 16 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 13sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 214sCompare + Ridgeback 48LAdded a product to compareChoice 87%
  3. 349sCompare + Ridgeback 38LAdded a product to compare→ the store shows Decision Helper hereChoice 98%
  4. 41m 03sViewed Ridgeback 38LViewed a product page · Switched to a similar productChoice >99%
  5. 51m 33sViewed Merino 200Viewed a product pageChoice >99%
  6. 61m 52sImage 1 · Merino 200Viewed a product imageChoice >99%
  7. 72m 31sImage 2 · Merino 200Viewed a product imageChoice 99%
  8. 82m 58sExpanded shipping · Merino 200Expanded shipping infoChoice 99%
  9. 93m 09sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  10. 103m 19sOpened reviews · Ridgeback 48LOpened reviewsChoice >99%
  11. 113m 49sViewed Ridgeback 38LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  12. 124m 07sCompare + Ridgeback 38LAdded a product to compareChoice >99%
  13. 134m 25sCompare + Ridgeback 48LAdded a product to compareChoice >99%
  14. 144m 54sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  15. 155m 19sAdded to cart · Ridgeback 48LAdded to cartChoice >99%
  16. 5m 39sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×411.5×
  • Returned to a product viewed earlier ×322.8×
  • Switched to a similar product ×48.6×
  • Viewed a product page ×61.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.