Synthetic data
All sessions

s-1850

Simulated shopper

Nov 1, 2026, 12:01 AM UTC · desktop · organic · Cairn Mid Waterproof Boot · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sSearch “headlamp”Searched the catalogNo clear doubt 32%
  2. 232sViewed Cairn MidViewed a product pageNo clear doubt 39%
  3. 341sImage 1 · Cairn MidViewed a product imageNo clear doubt 59%
  4. 41m 20sSize 10.5 · Cairn MidSelected a sizeFit 65%
  5. 51m 30sExpanded specs · Cairn MidExpanded technical specsNo clear doubt 54%
  6. 61m 51sSize 11 · Cairn MidChanged size selection→ the store shows Fit Confidence hereFit 99%
  7. 72m 10sSize 11.5 · Cairn MidChanged size selectionFit >99%
  8. 82m 16sSize 12 · Cairn MidChanged size selectionFit >99%
  9. 92m 32sSize guide · Cairn MidOpened the size guideFit >99%
  10. 103m 02sBrowsed catalogBrowsed the catalogFit >99%
  11. 113m 26sExpanded materials · Cairn MidExpanded materialsFit >99%
  12. 3m 39sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection ×3106.9×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
exit survey · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.