Synthetic data
All sessions

s-1875

Simulated shopper

Nov 2, 2026, 5:52 PM UTC · mobile · organic · Squall Pro 3L Shell · 10 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 137sViewed Squall ProViewed a product pageChoice 29%
  2. 21m 02sExpanded shipping · Squall ProExpanded shipping infoDelivery 55%
  3. 31m 23sAdded to cart · Squall ProAdded to cartDelivery 55%
  4. 41m 42sViewed cartViewed cart (saw shipping cost)→ the store shows Delivery Promise hereDelivery 76%
  5. 51m 59sExpanded shipping · Squall ProExpanded shipping infoDelivery 98%
  6. 62m 34sExpanded shipping · Squall ProExpanded shipping infoDelivery >99%
  7. 72m 48sImage 1 · Squall ProViewed a product imageDelivery >99%
  8. 83m 06sOpened reviews · Squall ProOpened reviewsDelivery >99%
  9. 93m 10sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
  10. 3m 38sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Expanded shipping info ×313.0×
  • Filtered reviews by shipping42.3×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.