Synthetic data
All sessions

s-1899

Simulated shopper

Oct 28, 2026, 2:39 PM UTC · mobile · paid social · Driftwood 2P Tent · 6 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 21%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 252sBrowsed catalogBrowsed the catalogNo clear doubt 45%
  3. 31m 18sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 45%
  4. 41m 32sViewed cartViewed cart (saw shipping cost)Delivery 44%
  5. 52m 02sViewed cartViewed cart (saw shipping cost)Value 53%
  6. 2m 07sLeft the store

Final guess

Value53%
Fit
<1%
Suitability
1%
Durability
1%
Value
53%
Delivery
43%
Choice
<1%
No clear doubt
1%
Why valuehow much likelier
  • Viewed cart (saw shipping cost) ×24.1×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.