Synthetic data
All sessions

s-1906

Simulated shopper

Oct 21, 2026, 3:31 AM UTC · mobile · paid social · Squall 2.5L Rain Shell · 19 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 24%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 21m 03sOpened reviews · Squall 2.5LOpened reviewsSuitability 31%
  3. 31m 41sReviews filtered: valueFiltered reviews by valueValue 86%
  4. 42m 11sOpened reviews · Squall 2.5LOpened reviewsValue 83%
  5. 52m 43sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 99%
  6. 62m 56sBrowsed catalogBrowsed the catalogValue 99%
  7. 73m 32sAdded to cart · Squall 2.5LAdded to cartValue 99%
  8. 84m 09sViewed cartViewed cart (saw shipping cost)Value >99%
  9. 94m 23sCompare + Squall 2.5LAdded a product to compareValue >99%
  10. 104m 51sCompare + Squall ProAdded a product to compareValue >99%
  11. 114m 57sBrowsed catalogBrowsed the catalogValue >99%
  12. 125m 04sSorted: price ascSorted by lowest priceValue >99%
  13. 135m 29sExpanded specs · Squall 2.5LExpanded technical specsValue >99%
  14. 145m 35sViewed Cairn LowViewed a product pageValue >99%
  15. 155m 56sImage 1 · Cairn LowViewed a product imageValue >99%
  16. 166m 21sSize guide · Cairn LowOpened the size guideValue >99%
  17. 176m 41sBrowsed catalogBrowsed the catalogValue >99%
  18. 186m 59sSorted: price ascSorted by lowest priceValue >99%
  19. 7m 09sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Sorted by lowest price ×28.4×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog ×31.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.