Synthetic data
All sessions

s-1907

Simulated shopper

Oct 30, 2026, 6:41 AM UTC · mobile · organic · Kettle Ti Stove Kit · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 236sExpanded specs · Kettle TiExpanded technical specsSuitability 62%
  3. 31m 12sCompare + Kettle TiAdded a product to compareSuitability 59%
  4. 41m 35sOpened reviews · Kettle TiOpened reviews→ the store shows Built-For Answer hereSuitability 83%
  5. 51m 48sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  6. 1m 57sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance73.8×
  • Expanded technical specs6.9×
  • Opened reviews1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.