Synthetic data
All sessions

s-1933

Simulated shopper

Oct 26, 2026, 8:55 AM UTC · mobile · email · Talus Trail Runner · 14 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 21%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 134sViewed Talus TrailViewed a product pageChoice 23%
  2. 253sOpened reviews · Talus TrailOpened reviewsSuitability 32%
  3. 31m 04sReviews filtered: durabilityFiltered reviews by durabilityDurability 96%
  4. 41m 39sExpanded warranty · Talus TrailExpanded warranty→ the store shows Durability Proof hereDurability >99%
  5. 52m 16sExpanded materials · Talus TrailExpanded materialsDurability >99%
  6. 62m 28sExpanded returns · Talus TrailExpanded returns policyDurability >99%
  7. 72m 53sOpened reviews · Talus TrailOpened reviewsDurability >99%
  8. 83m 31sSearch “durable hiking boots”Searched for durability / warrantyDurability >99%
  9. 93m 52sBrowsed catalogBrowsed the catalogDurability >99%
  10. 104m 20sViewed Lumen 400Viewed a product pageDurability >99%
  11. 114m 40sOpened reviews · Lumen 400Opened reviewsDurability >99%
  12. 124m 55sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  13. 135m 15sAdded to cart · Talus TrailAdded to cartDurability >99%
  14. 5m 45sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability ×295.7×
  • Searched for durability / warranty38.6×
  • Expanded warranty15.6×
  • Expanded materials6.6×
  • Opened reviews ×31.8×
  • Expanded returns policy1.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.