Synthetic data
All sessions

s-1938

Simulated shopper

Oct 25, 2026, 1:21 AM UTC · mobile · email · Ridgeback 38L Pack · 16 actions

purchasedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 46%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 242sViewed Ridgeback 38LViewed a product pageNo clear doubt 39%
  3. 354sOpened reviews · Ridgeback 38LOpened reviewsFit 23%
  4. 41m 03sSearch “boot sizing”Searched for sizing / fitFit 80%
  5. 51m 39sSize S/M · 15–18 in torso · Ridgeback 38LSelected a size→ the store shows Fit Confidence hereFit 98%
  6. 62m 16sOpened reviews · Ridgeback 38LOpened reviewsFit 99%
  7. 72m 19sSize M/L · 18–21 in torso · Ridgeback 38LChanged size selectionFit >99%
  8. 82m 45sViewed Ridgeback 48LViewed a product page · Switched to a similar productFit >99%
  9. 92m 54sViewed Lumen 400Viewed a product pageFit >99%
  10. 103m 24sExpanded returns · Lumen 400Expanded returns policyFit >99%
  11. 113m 48sImage 1 · Lumen 400Viewed a product imageFit >99%
  12. 124m 28sSearch “boot sizing”Searched for sizing / fitFit >99%
  13. 134m 36sAdded to cart · Ridgeback 38LAdded to cartFit >99%
  14. 145m 06sViewed cartViewed cart (saw shipping cost)Fit >99%
  15. 155m 21sCheckout startedStarted checkoutFit >99%
  16. 5m 25sPurchased

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection106.9×
  • Searched for sizing / fit ×29.3×
  • Selected a size12.4×
  • Expanded returns policy2.3×
  • Opened reviews ×21.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
post-purchase · held out (calib)
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.