Synthetic data
All sessions

s-1940

Simulated shopper

Oct 29, 2026, 6:37 AM UTC · desktop · search ads · Kettle Ti Stove Kit · 3 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 229sOpened reviews · Kettle TiOpened reviewsSuitability 39%
  3. 44sLeft the store

Final guess

Suitability39%
Fit
3%
Suitability
39%
Durability
15%
Value
14%
Delivery
12%
Choice
4%
No clear doubt
12%
Why suitabilityhow much likelier
  • Opened reviews1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.