Synthetic data
All sessions

s-1967

Simulated shopper

Oct 29, 2026, 12:36 PM UTC · mobile · email · Squall 2.5L Rain Shell · 12 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 236sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 38%
  3. 31m 11sExpanded specs · Squall 2.5LExpanded technical specsSuitability 52%
  4. 41m 37sOpened reviews · Squall 2.5LOpened reviewsSuitability 79%
  5. 52m 00sOpened reviews · Squall 2.5LOpened reviewsSuitability 91%
  6. 62m 27sReviews filtered: suitabilityFiltered reviews by performance→ the store shows Built-For Answer hereSuitability >99%
  7. 72m 52sCompare + Squall 2.5LAdded a product to compareSuitability >99%
  8. 83m 23sCompare + Squall ProAdded a product to compareSuitability >99%
  9. 93m 31sOpened reviews · Squall 2.5LOpened reviewsSuitability >99%
  10. 103m 56sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  11. 114m 11sAdded to cart · Squall 2.5LAdded to cartSuitability >99%
  12. 4m 40sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance ×273.8×
  • Expanded technical specs6.9×
  • Opened reviews ×31.7×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.