Synthetic data
All sessions

s-1971

Simulated shopper

Oct 27, 2026, 6:37 AM UTC · mobile · search ads · Ridgeback 48L Pack · 8 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 40%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 125sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 258sAdded to cart · Ridgeback 48LAdded to cartChoice 37%
  3. 31m 20sViewed cartViewed cart (saw shipping cost)Value 42%
  4. 41m 58sOpened reviews · Ridgeback 48LOpened reviewsValue 46%
  5. 52m 13sReviews filtered: deliveryFiltered reviews by shipping→ the store shows Delivery Promise hereDelivery 88%
  6. 62m 24sCheckout startedStarted checkoutDelivery 88%
  7. 73m 02sImage 1 · Ridgeback 48LViewed a product imageDelivery 86%
  8. 3m 31sLeft the store

Final guess

Delivery86%
Fit
4%
Suitability
2%
Durability
3%
Value
4%
Delivery
86%
Choice
1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Filtered reviews by shipping42.3×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.