Synthetic data
All sessions

s-1989

Simulated shopper

Oct 23, 2026, 5:49 PM UTC · mobile · organic · Squall 2.5L Rain Shell · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 139sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 21m 11sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 38%
  3. 31m 38sExpanded materials · Squall 2.5LExpanded materialsNo clear doubt 42%
  4. 41m 49sExpanded specs · Squall 2.5LExpanded technical specs→ the store shows Built-For Answer hereSuitability 68%
  5. 2m 11sLeft the store

Final guess

Suitability68%
Fit
1%
Suitability
68%
Durability
3%
Value
<1%
Delivery
<1%
Choice
2%
No clear doubt
26%
Why suitabilityhow much likelier
  • Expanded technical specs6.9×
  • Expanded materials1.5×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.