Synthetic data
All sessions

s-2006

Simulated shopper

Nov 1, 2026, 2:37 AM UTC · desktop · organic · Ridgeback 48L Pack · 17 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 238sExpanded shipping · Ridgeback 48LExpanded shipping infoDelivery 49%
  3. 31m 17sOpened comparisonOpened the comparison→ the store shows Decision Helper hereChoice 94%
  4. 41m 35sCompare + Ridgeback 48LAdded a product to compareChoice >99%
  5. 51m 42sCompare + Ridgeback 38LAdded a product to compareChoice >99%
  6. 61m 47sOpened reviews · Ridgeback 48LOpened reviewsChoice >99%
  7. 72m 03sViewed Ridgeback 38LViewed a product page · Switched to a similar productChoice >99%
  8. 82m 29sOpened comparisonOpened the comparisonChoice >99%
  9. 92m 49sOpened comparisonOpened the comparisonChoice >99%
  10. 103m 07sBrowsed catalogBrowsed the catalogChoice >99%
  11. 113m 29sCompare + Ridgeback 38LAdded a product to compareChoice >99%
  12. 124m 01sCompare + Ridgeback 48LAdded a product to compareChoice >99%
  13. 134m 06sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  14. 144m 27sOpened reviews · Ridgeback 48LOpened reviewsChoice >99%
  15. 155m 01sReviews filtered: valueFiltered reviews by valueChoice >99%
  16. 165m 22sAdded to cart · Ridgeback 48LAdded to cartChoice >99%
  17. 5m 29sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Opened the comparison ×357.4×
  • Added a product to compare ×411.5×
  • Switched to a similar product ×28.6×
  • Returned to a product viewed earlier22.8×
  • Viewed a product page ×31.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.