Synthetic data
All sessions

s-2042

Simulated shopper

Nov 2, 2026, 4:40 AM UTC · mobile · organic · Emberline 20°F Down Bag · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 19sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 233sAdded to cart · Emberline 20°FAdded to cartSuitability 24%
  3. 346sViewed cartViewed cart (saw shipping cost)Value 47%
  4. 41m 05sRemoved from cart · Emberline 20°FRemoved from cart→ the store shows Value Breakdown hereValue 97%
  5. 51m 36sAdded to cart · Emberline 20°FAdded to cartValue 97%
  6. 61m 48sViewed cartViewed cart (saw shipping cost)Value 98%
  7. 72m 05sRemoved from cart · Emberline 20°FRemoved from cartValue >99%
  8. 82m 39sBrowsed catalogBrowsed the catalogValue >99%
  9. 3m 05sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×246.2×
  • Viewed cart (saw shipping cost) ×24.1×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryDurability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.