Synthetic data
All sessions

s-2050

Simulated shopper

Oct 22, 2026, 8:09 PM UTC · mobile · email · Cairn Low Hiking Shoe · 15 actions

abandonedcart $159

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 135sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 252sViewed Cairn LowViewed a product pageNo clear doubt 35%
  3. 31m 30sOpened reviews · Cairn LowOpened reviewsValue 25%
  4. 41m 51sReviews filtered: valueFiltered reviews by valueValue 87%
  5. 52m 12sAdded to cart · Cairn LowAdded to cartValue 87%
  6. 62m 45sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 97%
  7. 73m 12sPromo field focusedClicked into the promo-code fieldValue >99%
  8. 83m 23sBrowsed catalogBrowsed the catalogValue >99%
  9. 94m 00sSorted: price ascSorted by lowest priceValue >99%
  10. 104m 24sViewed cartViewed cart (saw shipping cost)Value >99%
  11. 114m 42sPromo field focusedClicked into the promo-code fieldValue >99%
  12. 125m 15sOpened reviews · Cairn LowOpened reviewsValue >99%
  13. 135m 29sReviews filtered: valueFiltered reviews by valueValue >99%
  14. 145m 39sViewed cartViewed cart (saw shipping cost)Value >99%
  15. 5m 45sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Filtered reviews by value ×218.9×
  • Viewed cart (saw shipping cost) ×34.1×
  • Sorted by lowest price8.4×
  • Browsed the catalog ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.