All sessions
s-2053
Simulated shopperOct 29, 2026, 9:52 PM UTC · mobile · organic · Lumen 400 Headlamp · 13 actions
abandonedcart $229
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 124sViewed Lumen 400Viewed a product pageNo clear doubt 36%
- 21m 01sExpanded shipping · Lumen 400Expanded shipping infoDelivery 62%
- 31m 38sAdded to cart · Lumen 400Added to cartDelivery 62%
- 42m 17sViewed cartViewed cart (saw shipping cost)→ the store shows Delivery Promise hereDelivery 88%
- 52m 38sRemoved from cart · Lumen 400Removed from cartValue 60%
- 63m 04sExpanded shipping · Lumen 400Expanded shipping infoDelivery 93%
- 73m 39sDelivery check · ZIP 74801Checked delivery date by ZIPDelivery >99%
- 84m 07sViewed Squall 2.5LViewed a product pageDelivery >99%
- 94m 36sDelivery check · ZIP 89841Checked delivery date by ZIPDelivery >99%
- 105m 16sOpened reviews · Squall 2.5LOpened reviewsDelivery >99%
- 115m 52sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
- 126m 06sAdded to cart · Squall 2.5LAdded to cartDelivery >99%
- 6m 23sLeft the store
Final guess
Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
- Checked delivery date by ZIP ×221.1×
- Expanded shipping info ×213.0×
- Filtered reviews by shipping42.3×
- Viewed cart (saw shipping cost)2.5×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondaryValue
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.