Synthetic data
All sessions

s-2080

Simulated shopper

Oct 25, 2026, 6:13 AM UTC · desktop · search ads · Ridgeback 38L Pack · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 120sSearch “headlamp”Searched the catalogNo clear doubt 32%
  2. 226sViewed Kettle TiViewed a product pageNo clear doubt 55%
  3. 31m 06sViewed Ridgeback 38LViewed a product pageNo clear doubt 68%
  4. 41m 40sBrowsed catalogBrowsed the catalogNo clear doubt 83%
  5. 51m 51sBrowsed catalogBrowsed the catalogNo clear doubt 91%
  6. 62m 00sSize M/L · 18–21 in torso · Ridgeback 38LSelected a sizeNo clear doubt 82%
  7. 2m 20sLeft the store

Final guess

No clear doubt82%
Fit
13%
Suitability
1%
Durability
<1%
Value
1%
Delivery
1%
Choice
1%
No clear doubt
82%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×21.7×
  • Searched the catalog2.9×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.