Synthetic data
All sessions

s-2085

Simulated shopper

Oct 31, 2026, 3:10 AM UTC · desktop · search ads · Emberline 20°F Down Bag · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 17sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 240sExpanded returns · Emberline 20°FExpanded returns policyDelivery 28%
  3. 31m 11sImage 1 · Emberline 20°FViewed a product imageNo clear doubt 40%
  4. 41m 51sOpened reviews · Emberline 20°FOpened reviewsFit 36%
  5. 52m 05sViewed Squall ProViewed a product pageFit 31%
  6. 62m 43sExpanded warranty · Squall ProExpanded warrantyDurability 65%
  7. 72m 58sBrowsed catalogBrowsed the catalogDurability 46%
  8. 3m 20sLeft the store

Final guess

Durability46%
Fit
3%
Suitability
3%
Durability
46%
Value
<1%
Delivery
4%
Choice
<1%
No clear doubt
44%
Why durabilityhow much likelier
  • Expanded warranty15.6×
  • Opened reviews1.8×
  • Expanded returns policy1.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.